Industry Specific

Boost customer loyalty with the flexibility of SMS

SMS marketing is a dynamic tool for engaging with your customers, offering a direct and effective way to communicate your products or services.

With an impressive 95% of texts being read within just two seconds, it's clear why more and more retailers are embracing SMS. Wondering how to get started? Our detailed guide to SMS for retail has everything you need.

What exactly is SMS marketing in the retail sector?

Simply put, SMS marketing in retail involves using text messages to convey your promotional content to consumers.

Considering almost every consumer possesses a mobile phone and frequently checks it throughout the day, SMS becomes an essential component of your marketing strategy. With impressive click-through rates as high as 36%, SMS marketing is not only efficient but also cost-effective in enhancing customer engagement.

SMS marketing in retail allows for personalized messaging, the inclusion of promotional codes and calls-to-action, and the option to integrate more engaging content with MMS (multimedia message service) and mobile-optimized landing pages.

• Build your Contact List

  Set up a Dedicated Number so customers can opt-in to receive offers and updates. Simply advertise your number in-store or via social media and watch your database grow.

• Loyalty Programs

  Nurture customer relationships with an SMS loyalty program. With unbeatable open rates, SMS loyalty programs increase engagement, sales, and coupon redemption.

• Sales Promotions

  Maximise sales efforts with SMS promotions and discounts. With promos delivered directly to customers’ palms, they are sure to read every message!

• Customer Surveys

  Make customers feel valued by asking for their feedback and insights. SMS surveys provide you with instant, personalised feedback that is easily managed through an SMS gateway.

Integrate SMS into your marketing workflows

• Mobile and SMS coupons

  SMS coupons or text codes are sent directly to customers, not just their inbox. Cut through the noise of other communication channels with SMS coupons.

• SMS competitions

  Boost SMS marketing with a Dedicated Number. Encourage customers to opt in to your contact list by advertising a text-in SMS competition. It’s as easy as that.

• MMS and URL links

  Enhance mobile marketing and website traffic with rich message content. From sending MMS to URL links directing customers to mobile landing pages.

Send SMS updates throughout the customer journey

• Reservations and check-ins

  Enhance the customer experience by confirming arrival times and reservations before patrons arrive. Allow customers to check-in, book hire cars, and reserve tables straight from their mobile device.

• Entertainment

  Increase customer engagement with SMS notifications. Alert patrons to your additional services such as on-site restaurants, live entertainment, gyms, spas, or saunas.

• CRM compatible

  Streamline processes by integrating SMS into established hotel management software. Enabling staff to manage bookings and connect directly with guests within the same platform.

Ensure prompt payment with SMS reminders and application updates

• Fraud prevention

  Decrease instances of card fraud by alerting customers to suspicious activity and asking them to verify overseas payments via SMS. Plus, add extra security with two-factor authentication systems that send one-time passwords directly to their device.

• Payment reminders

  Reduce outstanding payments with SMS reminders. With high open-rates, SMS payment reminders are more effective than email and cheaper than direct mail or phone calls.

• Application updates

  Integrate SMS into your workflows to keep clients updated throughout the application process. Decrease inbound call volumes by promptly informing customers before they have to ask.

Keep staff, students, and parents up-to-date with SMS solutions

• Parent communication

  Reduce time spent communicating with parents regarding absenteeism. By implementing SMS solutions, parents are informed instantly if their child is absent, without the school needing to call.

• Enrolment

  Automate parts of the enrolment process to save time for administrators and students. Students can accept offers by replying to an SMS, and receive enrolment reminders via the same channel.

• Emergency management

  In an emergency, utilise SMS to reliably bulk-send notifications to parents or students. They will be instantly notified of the situation at hand and vital information on the next steps.

• Exam results

  SMS is a viable and cost-effective solution for delivering exam results. Sending results directly to students avoids flooding IT systems with hoards of pupils trying to view results.

Streamline property management with inspection reminders and auction alerts

• Rental management

  Managing properties takes up valuable time. Automate text messages to arrange inspections, plus confirm rental inspection times quickly and conveniently with SMS.

• Lead management

  Our SMS gateway integrates with leading real estate CRMs. Send SMS messages to clients from within your software to manage the sales pipeline efficiently and maximise ROI.

• After sales support

  Maintain valuable relationships with SMS. Continue to check in with clients throughout the after-sales process to capture repeat business or win additional referrals.

Decrease no-shows with SMS notifications and reminders

• Appointment reminders

  Text message reminders optimise efficiency by reducing missed appointments. Improve attendance by sending SMS confirmations directly to patients' handsets.

• SMS alerts and updates

  SMS enables healthcare providers to broadcast alerts and updates directly to valued patients. Text messages can remind patients to take their medication on schedule or log their changing health indicators.

• Test results

  Save time by delivering low-level diagnostic results via SMS. Inform time-poor patients that their results are ready through a reliable and secure messaging channel.

• CRM compatible

  Integrate SMS functionality into established healthcare software. Streamline appointment reminders, alerts, and updates by sending SMS from within existing systems.

Boost front-of-house processes with SMS confirmations & reminders

• Manage reservations

  Reduce missed bookings by sending SMS confirmations before patrons arrive. Automate the confirmation process via an SMS gateway to save staff from calling customers.

• Decrease wait times

  During peak times, ensure customers aren’t left waiting. Request mobile numbers from walk-in customers to text them as soon as a table becomes free.

• Targeted promotions

  Send customers targeted promotions for lunch or after-work specials. With SMS scheduling, promotions are delivered to recipients at the perfect time.

• Staff rostering

  SMS is an ideal rostering platform as recipients open almost every text message they receive. Managing staff rosters via SMS lets casual staff respond quickly to upcoming shifts; giving you more time to plan.

Manage clients seamlessly with SMS

• Membership renewals

  Facilitate membership renewals with a simple notification, reminding patrons to renew their membership before it expires.

• Manage bookings

  Maximise efficiency with SMS appointment confirmations; whether it be for hair care or personal training. Remind customers of upcoming bookings to reduce no shows and wasted resources.

• Lifestyle advice

  Add value for your clients by sending fitness or lifestyle tips via SMS. Send clients in your database motivational messages, service and product information, and more.

• Promotional campaigns

  Enhance your marketing strategy by directly notifying customers of new services or promotions. Leverage bulk SMS capabilities to send campaigns to multiple contacts at once.